/hello

I’m a brand marketing and experience leader who builds meaningful connections between people and products—translating purpose into performance across digital, physical, and experiential spaces. Rooted in storytelling, design thinking, and consumer insight, my work has shaped the global presence of brands like Nike, Athleta, Apple, NFL Atlanta Falcons, and the WNBA Atlanta Dream.

Over the years, I’ve expanded my practice into eCommerce strategy and digital development—leading platform relaunches, marketplace innovation, and omnichannel growth initiatives that drive measurable business results. Whether reimagining fan retail, elevating athlete-led campaigns, or scaling DTC ecosystems, I create integrated experiences that inspire loyalty and unlock new revenue.

I believe the future of commerce is built on creativity, inclusion, and cultural relevance—and I’m here to help lead it.

Let’s build what’s next—together.